The longest-running ads
Each company's running ads, longest first, with when each was seen, its format, its call to action and where it sends people.
Shape of the lineFirst seen [date] · Image · Meta · Running
After a benchmark, one click pulls every company's ads from the connected ad sources, with the source named on each: the longest running, the hooks they lead with, whether the ad matches the page it lands on, and where a rival's ad beats your page. A free account is needed.
Free account · after a benchmark · one click
For you and every rival in the comparison, from public ad libraries. The quotes are the ads' own words; the lines are the engine's.
Each company's running ads, longest first, with when each was seen, its format, its call to action and where it sends people.
Shape of the lineFirst seen [date] · Image · Meta · Running
What each company's ads open with and offer. A model labels the hook; the quote beside it is kept only if it appears word for word in the ad. Without the model, fixed rules over the ads' own words do it.
Shape of the lineLeads with a fixed price — “[the ad's own words]”
Where an ad lands on the page the agents read: does the page carry the ad's promise, and how early. Early, late, or not at all.
Shape of the line[Rival]'s ad leads with proof; the page mentions it first in section [n].
One line per rival, and only where it applies: the angle their ads use most that your page shows late or never.
Shape of the line[Rival]'s ads lead with price; your page never mentions it.
The ad sources set terms on how their data is shown. The report keeps to them on every ad.
Run time is a proxy: an ad still running after a long time is usually one the advertiser keeps paying for. We cannot see their results. Where a source only samples an ad, it shows as seen between two dates, never as a number of days.
Their ads reads the companies in a finished comparison, so the comparison comes first. The report waits until every page is read.
Your page and up to three rivals, read by the same 150 agents. Free account, no card.
Open the benchmarkA free account. The ad sources allow their data to be shown to signed-in users only.
Create a free accountOne click once every page is read. One lookup per click: the report is not fetched until you ask.
Their ads reads the companies in a finished benchmark. Run one with your page and up to three rivals; when every page is read, it is one click.
Your page and up to three rivals, read by the same 150 agents. Their ads is one click after it.